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CINELLI

Cinelli, one of the most sought after cycling brands for good reason, high quality and the coolest looks; just like the Bike and Brew.

Cinelli was founded in 1947 by Cino Cinelli, a former professional racer and winner of the 1943 Milano-Sanremo. Although he was not an engineer, Cino was a stubborn perfectionist and in just 20 years his company had become a leading manufacturer of racing handlebars and stems . Cino invented the first saddle with a plastic shell, the Unicanitor, and built the legendary Supercorsa frame, a true cult object of the period (still produced today).

In 1979 Cino sold his business to the young industrialist Antonio Colombo (formerly president of the bicycle tube manufacturer Columbus). In Cinelli products Colombo saw the technical perfection of the most efficient and elegant means of transport ever created. His goal became to communicate this utopian perfection to the general public. Design is his tool. Over the next 30 years Colombo made Cinelli products contemporary, courageous and playful, combining for the first time in history competition, design and lifestyle, developing innovative products such as the Rampichino, the first European mountain bike, the unforgettable Laser, Alter, Integralter , Gram, Passatore, and many more.

By fusing Design and Performance, in the second half of the 2000s Cinelli kicks off, thanks to the fixed gear, the New Cycling movement, which is based on creative, non-conformist and counter-current values. All values ​​well present in the DNA of Antonio Colombo and Cinelli

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