Our mission is to make the best possible bikes and accessories for adventure. The Salsa team has centuries of collective experience riding, working on, thinking about, and designing bikes. This background informs everything we do. It inspired us to develop the industry’s first gravel race bike (Warbird) and full-carbon fat tire bike (Beargrease). It pushed us to dream up drop-bar bikepacking machines such as Fargo and Cutthroat. It influenced our mountain bikes’ characteristic ride quality and innovative Split Pivot + design philosophy. It helped us innovate equipment ranging from handlebars to cargo. It’s leading our path forward.
It has also made us believers of the idea that adventure makes life better. We’ve learned the life-changing power of new places, new people, extraordinary achievements, and unforgettable experiences. We want to bring this wonder to everybody, so we design our products with versatility and features for imaginative riders. We tell stories that educate and inspire. We work to build a community in which everyone feels welcome to ride with us.
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